Only in Italy:

At the Feltrinelli bookstore in the new high rise in Piazza Gae Aulenti in Milan you can have a nice glas of wine with your book.

With your rechargable card you can chose between 8 different wines. Maybe a nice Chardonnay for your travel book or a dark red Nero d`Avola from Sicily for one of Camillieri`s Montalbano mystery story.

A question of culture or a way to fight Amazon ?

And what would Mark Zuckerberg say? He recommended to read 2 books a month. Does that translate into 2 glasses of wine or more?